2025-2026 Undergraduate Catalog
Catalog Search
Search Options
Entire Catalog
Programs
Courses
Search
http://kean.smartcatalogiq.com/
e4e1acf9-4045-4f30-995d-bcc31af65e92
https://searchproxy.smartcatalogiq.com/search
c34916c5-09b6-4294-a3f2-4c74f6970953
other
/Institutions/Kean-University-2/json/2025-2026/Undergraduate-Catalog-local.json
/Institutions/Kean-University-2/json/2025-2026/Undergraduate-Catalog.json
Contents
About This Catalog
About Kean
2025-2026 Academic Calendar
Degree Programs
Minor Programs
Colleges/Programs by College
Courses
ACCT - ACCOUNTING
AD - ADVERTISING
AH - ART HISTORY
ANTH - ANTHROPOLOGY
ARCH - ARCHITECTURE
AS - ASIAN STUDIES
ASL - AMERICAN SIGN LANGUAGE
ASTR - ASTRONOMY
AT - ATHLETIC TRAINING
BCHM - BIOCHEMISTRY
BIO - BIOLOGY
BLA - LIBERAL ARTS
BLAW - BUSINESS LAW
CDD - COMMUNICTN DISORDERS DEAFNESS
CHEM - CHEMISTRY
CHIN - CHINESE
CJ - CRIMINAL JUSTICE
COMM - COMMUNICATION
CPS - COMPUTER SCIENCE
CS - COMMUNICATION SCI
DANC - DANCE
DSN - DESIGN
EC - EARLY CHILDHOOD EDUC
ECON - ECONOMICS
EDUC - EDUCATION
EMSE - ELEMENTARY,MIDDLE & SECONDARY
ENG - ENGLISH
ENV - ENVIRONMENTAL SCIENCE
ES - EARTH SCIENCE
ESHC - EMERGENCY SERVICES HEALTHCARE
ESL - ENG AS A SECOND LANG
EXSC - EXERCISE SCIENCE
FA - FINE ARTS
FIN - FINANCE
FL - FOREIGN LANGUAGE
FREN - FRENCH
FSC - FORENSIC SCIENCE
GBUS - GLOBAL BUSINESS
GD - GRAPHIC DESIGN
GE - GENERAL EDUCATION
GEOL - GEOLOGY
GERM - GERMAN
GERO - GERONTOLOGY
GLOB - GLOBAL EDUCATION
GS - GLOBAL STUDIES
HEBR - HEBREW
HIND - HINDI
HIST - HISTORY
HLTH - PUBLIC HEALTH
HPE - HEALTH & PHYSICAL EDUCATION
ID - INTERDISCIPLINARY
IDAFS - AFRICANA STUDIES
IDEJ - ENVIRONMENTAL JUSTICE
IDHC - HEALTH COMMUNICATION
IDLAS - LATIN AMERICAN STUDIES
IDSS - INTERDISCIPLINARY SPORTS STUDIES
IDWGS - WOMEN AND GENDER STUDIES
IND - INDUSTRIAL DESIGN
INTD - INTERIOR DESIGN
INTN - INTERNSHIP
IST - INTEGRATIVE SCIENCE & TECHNOLOGY
ITAL - ITALIAN
MATH - MATHEMATICS
METR - METEOROLOGY
MGS - MANAGEMENT
MKT - MARKETING
1000
2000
3000
4000
MLS - MEDICAL LAB SCIENCE
MUS - MUSIC
NSC - NATURAL SCIENCES
NURS - NURSING
OCEN - OCEANOGRAPHY
OT - OCCUPATIONAL THERAPY
PA - PUBLIC ADMINISTRATION
PED - PHYSICAL EDUCATION
PHIL - PHILOSOPHY
NSC - NATURAL SCIENCES
PHYS - PHYSICS
PORT - PORTUGUESE
PS - POLITICAL SCIENCE
PSRT - PSYCHIATRIC REHABILT
PSY - PSYCHOLOGY
RDG - READING
REC - RECREATION
REL - RELIGION
SOC - SOCIOLOGY
SPAN - SPANISH
SPED - SPECIAL EDUCATION
STME - SCIENCE TECHNOLOGY & MATH ED
SUST - SUSTAINABILITY SCIENCE
TECH - TECHNOLOGY
THE - THEATRE
TR - THERAPEUTIC RECREATION
URDU - URDU LANGUAGE
YOGA -YOGA
Admissions
Financial Information
Academic Standards, Policies, and Procedures
Campus Life/Student Services
Faculty/Personnel/Advisory Boards
Catalog Links
Catalog Home
Site Map
All Catalogs
Share
2025-2026 Undergraduate Catalog
>
Courses
> MKT - MARKETING
Print this page
/Institutions/Kean-University-2/json/catalogs.json
E4E1ACF9-4045-4F30-995D-BCC31AF65E92
MKT - MARKETING
MKT 1996
RESEARCH INITIATIVE FOR FIRST-YEAR STUDENTS
MKT 2500
PRINCIPLES OF MARKETING
MKT 3590
DIGITAL MARKETING
MKT 3100
MARKETING METRICS
MKT 3220
IMPORT EXPORT PROCEDURES
MKT 3240
PROFESSIONAL SELLING
MKT 3260
RETAIL MARKETING
MKT 3291
MARKETING INTERNSHIP
MKT 3292
MARKETING INTERNSHIP
MKT 3293
MARKETING INTERNSHIP
MKT 3420
RETAIL MKTG. PROCESS
MKT 3430
ADVERTISING AND MARKETING COMMUNICATION
MKT 3431
ADVERTISING CAMPAIGNS
MKT 3445
SOCIAL MEDIA MARKETING
MKT 3480
SPORTS MARKETING
MKT 3481
TOPICAL PROBLEMS IN MARKETING
MKT 3490
INTERNET MARKETING
MKT 3500
DIRECT MARKETING
MKT 3510
CONSUMER BEHAVIOR
MKT 3550
MARKETING RESEARCH
MKT 3590
DIGITAL MARKETING
MKT 3610
BUYING AND MERCHANDISING
MKT 3630
ADVTSG MEDIA PLANNING
MKT 3640
SALES MANAGMENT
MKT 3650
MARKETING CHANNELS
MKT 3660
SERVICES MARKETING
MKT 3690
BUSINESS TO BUSINESS (B2B) MARKETING
MKT 3710
MARKETING ANALYTICS
MKT 3720
LOGISTICS & TRANSPORTATION
MKT 3800
ARTIFICIAL INTELLIGENCE (AI) IN MARKETING
MKT 3950
DATA MINING IN BUSINESS
MKT 4100
BRAND MANAGEMENT
MKT 4200
SEMINAR IN SPORTS MARKETING
MKT 4220
INTERNATIONAL MARKETING
MKT 4230
ADVERTISING CAMPAIGNS
MKT 4240
CONTEMPORARY ISSUES IN MKT
MKT 4300
NEW PRODUCT DEVELOPMENT
MKT 4500
SEMINAR IN MARKETING STRATEGY
MKT 4801
COOPERATIVE EDUCATION/INTERNSHIP-MARKETING
MKT 4802
COOPERATIVE EDUCATION-MARKETING
MKT 4803
COOPERATIVE EDUCATION/INTERNSHIP- MARKETING
MKT 4804
COOPERATIVE EDUCATION/INTERNSHIP-MARKETING
MKT 4805
COOPERATIVE EDUCATION/INTERNSHIP-MARKETING
MKT 4806
COOPERATIVE EDUCATION/INTERNSHIP-MARKETING
MKT 4888
TRAVEL LEARN: BUSINESS ACROSS CULTURES
MKT 4998
SENIOR THESIS
Up one level
Courses